Hotel Marketing

The latest news, tips and articles on hotel marketing and how to market your hotel effectively.

Checkout Tweaks Conversion Optimisation

3 Checkout Tweaks That Will Improve Your Conversion Rate

The payment methods you offer your customers has a massive impact on your online conversion rates. Offer the wrong payment methods in the wrong...
Hotel Content Social Strategy

The Ideal Social Media Content Strategy For Hotels

All social media strategies are subjective, and hotels in particular tend to require unique content strategies altogether. Hotels need to convey their brand, location,...
Hotel Distribution

How Hotel Inventory Distribution Impacts Revenue Management

Effective and efficient inventory distribution plays a major role in the overall revenue management strategy for hotels. A well-thought-out inventory management strategy helps revenue...
Bleisure Travel

The Rise Of The #Bleisure Industry And How You Can Capitalise...

As hospitality professionals we all know what, or who, a typical traveler is. We are all too aware of the difference between a business...
Hotel Branding Tips

3 Helpful Branding Tips For Hotels

As more and more hotel brands pop-up, hotels are increasingly looking for ways to gain that special USP and extra ounce of competitive advantage....
Vegas Casino Hotel Marketing

5 SEO Strategies to Market a Hotel Within a Casino Resort

Every industry has its own quirks and nuances. The casino hotel industry is no different. Thankfully, SEO is worthwhile no matter what industry you’re...
Hotel Website Conversion Tips

7 Secrets to Increase Your Conversions on Direct Bookings, Revealed!

Have you ever wondered what it is that OTA’s do that kicks their conversion rates through the roof? What is it that they do...
Hotel Reputation Management

5 Reputation Management Rules Every Hotel Should Follow

In the 21st century every choice we make is highly influenced by technology and the information presented to us online. The hospitality and travel...
Chinese Visiting Bulgaria

Bulgaria’s Silk Road Odyssey Could Win Millions of Chinese Tourists

Why Is Bulgaria Gaining Popularity Amongst Chinese Tourists? Being at the crossroads between Europe, Asia and Africa, Bulgaria is well-renowned as a country that embraces...
Renaissance Hotels

The Bizarre Case of Renaissance Hotels’ Facebook Decline

Renaissance Hotels, the up-market brand now owned by Marriott ($NASDAQ:MAR), is on an inexplicable and precipitous slide... when it comes to Facebook likes. In...
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