Hotel Marketing

The latest news, tips and articles on hotel marketing and how to market your hotel effectively.

10 Best Hotel Blog Posts

The 10 Best Types of Hotel Blogs

As any successful hotel marketer knows, creating an engaging blog is critical to success. Yet writing blog posts is not as easy as simply...
GDPR Hotels Guide

A Hotelier’s Guide To The GDPR: We Spent Months Learning About...

ALICE has been working hard to fully understand the General Data Protection Regulation (GDPR) (Regulation (EU) 2016/679) and its obligations on us and our...
Triptease Price Check Widget

Booking.com Threaten Legal Action Against Triptease & Partners

Triptease: Booking.com Update, April 27, 2016 In November 2015, Booking.com contacted a number of Triptease partners to discourage them from using our direct booking tools. They...
Hotels Language Quiz

Do you speak the language? (QUIZ)

How Well Does The Hotel Industry Understand Jargon? The 'Hotel Language Quiz' from Hotel Speak launched in February 2016 and ended in September 2017. During...
7 Predictions Travel Industry 2017

7 Predictions For The Travel Industry In 2017

After the failure of even the most well respected pollsters to accurately predict the outcomes of not only Brexit but also the US presidential...
4 Social Media Essentials Any Hotel Can Use

4 Essential Social Media Strategies Any Hotel Can Use

Boutique hotels can find it tough to allocate resources to not only maintain, but also grow social media accounts. With a small team, running the social...
Social Media Trends Hotels Need to Be Aware Of

4 Social Media Trends That Hoteliers Should Pay Attention To

Social media has earned its place as a hotel marketing tool. Now that you’ve adopted social, the way forward is about maximizing its value at...
Hotel Brands Quiz

Know your hotel & travel brands? (QUIZ)

Brand Recognition in the Hotel & Travel Industry The ‘Hotel & Travel Brands Quiz’ from Hotel Speak launched in July 2016 and ended in September...

7 Things You Must Have In Your Hotel’s 2018 Social Media...

With less than a month to go until the New Year, you’re probably well into finalising your social media strategy for 2018. Here are...
Hotel Parity

The 4 Essential Hotel Parities – Rates, Content, Rooms & Market

Consult Dictionary.com and you'll find that parity is defined with words like 'equality' and 'equivalence'. Ask a hotel professional what 'parity' means to them...
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