Hotel Marketing

The latest news, tips and articles on hotel marketing and how to market your hotel effectively.

Radisson RED

Talking Brands & Growth: An Interview With Elie Younes, Chief Development...

It's been a rather busy year for the Radisson Hotel Group and their Executive Vice President & Chief Development Officer, Elie Younes. It started with...
Hotel Dont Care

You Don’t Really Care About Your Guests

Not one hotelier really cares about their guests. Otherwise – the industry wouldn’t have let Booking.com, Expedia, TripAdvisor etc. run roughshod over the entire marketplace....
Content Marketing Hotels

Why Content Marketing is the Key to Successful Hotel Campaigns

If you are a bona fide netizen, perhaps you have come across with this phrase- ‘content is king’ which shows the dominance of content...
Internet of Things Hotels

Five IoT Solutions That Can Improve Your Guest Experience Radically

Anticipating guests’ needs and creating personalized experiences is becoming the norm within the hospitality industry. Competition is fierce and in order to stand out,...
Members Only

The Future Of The Membership Economy Is Your Future – Part...

The Membership Economy shows us that the world around us is changing on a daily basis. From electric cars, the swipe left or right...
Hidden Cost Sell Outs

The Hidden Costs Of Sold-outs

Did you know that securing a new customer costs between 5 to 25 times more than retaining an existing client? Although several factors can lead to...
Smartphone Hotels

5 Tips To Revolutionize Mobile Marketing In Travel & Hospitality

One of the most challenging things you face as a someone with a business in the hospitality or travel industry is getting noticed before...
Hotel PMS

Top 6 Benefits Hotel Property Management Systems Provide To Your Business

Originally, hoteliers weren't dealing with online bookings. They were collecting very limited information such as a name, residence, room and time of arrival because...
Hotel Customer Experiences

How To Work With Your Agency To Deliver Improved Experiences

Many hoteliers reading this will be working with a number of different digital, social, marketing and PR agencies, different software vendors, partners, suppliers –...
Scene

An Elephant, a Goldfish and a Swan; Turning Around a Failing...

You feel as if you are doing all you can to keep your revenue up for your hotel. You are advertising on OTA’s and...
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