6 Questions Hotels Should Answer Before Making the Leap to Facebook Messenger Bots
The appeal of chatbots is clear: Messaging seems to be the preferred method of communication these days, so technology like Facebook Messenger Bots that...
Could Your Hotel’s Channel Strategy Be Costing You Direct Bookings?
As part of our Hotel Heroes content series, our industry leaders have been penning their own thoughts on their areas of expertise, and offering...
How The Hotel World Is Responding To The Airbnb Revolution
Marriott’s Home & Villas, a home-sharing business, launched just 6 months ago. The world’s largest hotel group, like many others, has recognised the need...
6 Ways Hotels Can Boost Their Visibility Online And Win Direct Bookings
The hotel industry is a very competitive space. When travellers are looking at booking a hotel or serviced apartment for their stay, the options...
How Can Hotels Attract International Tourists?
From an economic standpoint, the US tourism industry is a huge source of revenue and employment. Incidentally, 2019 marks a decade since the US...
Hotel & Travel Influencers – 8 Top Tips For Deciding Who To Work With
Influencer marketing is one of the fastest growing channels, with over 92% of marketers considering it an effective form of increasing sales and brand...
Why Offering Guest WiFi Is The Key To Future Proofing Your Hotel
Guests now expect fast and secure WiFi every single time they check in to a hotel. In fact, not providing great guest WiFi can...
Win A Ticket To The Direct Booking Summit Bangkok!
Hotel Speak has partnered with Triptease and the Direct Booking Summit Asia Pacific in Bangkok to offer one lucky reader the chance to win...
2 Consumer-Centric Content Marketing Mistakes Many Hotel Brands Are Making & How To Fix...
Are hotels still missing the real picture when it comes to content marketing?
For most hotels, content marketing is being treated more like an add...
What Today’s Guests Want, And What They Don’t [Infographic]
In a constantly shifting industry like hospitality, it can be easy to lose track of guests’ changing needs and fall into the rhythm of...
10 Ways to Increase Direct Hotel Bookings and Pay Less Commission
Increasing revenue is the primary goal of any business. Increasing direct and sustainable revenue is the ultimate reward! Of course, this is apart from...
When Location Transcends The Brand
Majestic mountain ranges, sprawling canyons and barren deserts define the landscapes of the American Southwest. On a recent US road trip, I observed how...
8 Ways To Market Your Hotel According To Season
Distribution plans needs diversified strategies to cater to seasonal changes. A well thought out action plan helps maintain healthy levels of demand all year...
The Luxury Paris Hotels Benchmark 2019
Competition has never been higher in France’s capital. According to TripAdvisor, visitors now have the choice of over 2,300 hotels, with over 100 5-star...