Friday, January 24, 2020

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A Hotelier’s Guide To Social Media

Social media has become a vital component of a comprehensive hotel marketing strategy but it’s often challenging to allocate resource to maintain, grow and engage your social...

How To Compete Against OTAs In Search Results

Many hotel marketers and owners choose not to engage in search engine optimisation for one simple reason - they fear they can’t compete anymore against the vast...

The 5 P’s of Storytelling for Hotel & Lodging Properties

As travelers scroll through endless hotel and lodging options online, there are a handful of critical questions running through their head: Is this the right property for...

Low Season Does Not Mean Low Profits For Hoteliers

Property managers have a year-round responsibility to maximise revenue and while it’s happy days during high season, this time of year can be slim pickings for many...

Hotelogix launches its Automated Coaching Engine- ACE, to Realize Expedited Product Evaluation Experience for New Users

Bangalore, 14/November/2019: Hotelogix, a leading cloud-based Hotel Property Management System provider has announced the launch of A.C.E. – Automated Coaching Engine, that aims to bring more power...

The 11 Most Important Things You Need On Your Hotel Website

The importance of a hotel website cannot be overstated. With OTA commission fees ranging anywhere from 15-30%, hotels need to have their own channel for direct bookings....

The 3 Biggest Mistakes Hotels Make With Online Reviews

There is no mistaking the importance of online reviews in the hospitality industry. When selecting a hotel, travelers are relying less on traditional advertising, and more on...

How To Approach The Concept Of Sustainability And Get Buy-In From Your Stakeholders

Sustainability has become imperative for all hotels. Consumers are more conscious about the products they invest in and wish to know that brands are making an effort...

6 Ways Hotels Can Boost Their Visibility Online And Win Direct Bookings

The hotel industry is a very competitive space. When travellers are looking at booking a hotel or serviced apartment for their stay, the options available to them...

Hotel & Travel Influencers – 8 Top Tips For Deciding Who To Work With

Influencer marketing is one of the fastest growing channels, with over 92% of marketers considering it an effective form of increasing sales and brand awareness. However, with...

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