Sunday, October 20, 2019

Hotel Marketing

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How To Approach The Concept Of Sustainability And Get Buy-In From Your Stakeholders

Sustainability has become imperative for all hotels. Consumers are more conscious about the products they invest in and wish to know that brands are making an effort...

6 Questions Hotels Should Answer Before Making the Leap to Facebook Messenger Bots

The appeal of chatbots is clear: Messaging seems to be the preferred method of communication these days, so technology like Facebook Messenger Bots that allow you to...

Could Your Hotel’s Channel Strategy Be Costing You Direct Bookings?

As part of our Hotel Heroes content series, our industry leaders have been penning their own thoughts on their areas of expertise, and offering advice on how...

How The Hotel World Is Responding To The Airbnb Revolution

Marriott’s Home & Villas, a home-sharing business, launched just 6 months ago. The world’s largest hotel group, like many others, has recognised the need to adapt to...

6 Ways Hotels Can Boost Their Visibility Online And Win Direct Bookings

The hotel industry is a very competitive space. When travellers are looking at booking a hotel or serviced apartment for their stay, the options available to them...

How Can Hotels Attract International Tourists?

From an economic standpoint, the US tourism industry is a huge source of revenue and employment. Incidentally, 2019 marks a decade since the US grappled with the...

Hotel & Travel Influencers – 8 Top Tips For Deciding Who To Work With

Influencer marketing is one of the fastest growing channels, with over 92% of marketers considering it an effective form of increasing sales and brand awareness. However, with...

Why Offering Guest WiFi Is The Key To Future Proofing Your Hotel

Guests now expect fast and secure WiFi every single time they check in to a hotel. In fact, not providing great guest WiFi can actually damage your...

Win A Ticket To The Direct Booking Summit Bangkok!

Hotel Speak has partnered with Triptease and the Direct Booking Summit Asia Pacific in Bangkok to offer one lucky reader the chance to win a ticket to...

2 Consumer-Centric Content Marketing Mistakes Many Hotel Brands Are Making & How To Fix Them

Are hotels still missing the real picture when it comes to content marketing? For most hotels, content marketing is being treated more like an add on, at best....

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