Often, a stunning property, full of passionate staff, and a clear story to tell, fails to speak to potential guests in a way that reflects the personality...
Industry standards put the average hotel marketing budget at about 4 to 5% of the property’s total revenue. That’s a nice starting point and marketing certainly is...
Chatbots – love them or hate them… they’re here to stay.
With today’s techy-influence customers wanting fast and prompt answers, businesses have to respond fast too, or lose...
We’re thrilled to announce that our recent work with Mollie’s Motel and The House of Daniel Thwaites has been shortlisted in the 2019 Travolution Awards within the...
The hotel industry has evolved from providing familiar service and feelings wherever travellers go to providing a unique experience. More boutique hotels are investing in their own...
The hospitality industry has been abuzz with the growing need to redefine the notion of luxury to cater to an increasingly diverse clientele. Gone are the days...
For those responsible for marketing a hotel, small or large, LinkedIn isn’t always the first channel that comes to mind. With hospitality having business-to-customer relationships at its...
A growing trend within digital marketing for the hotel industry, metasearch advertising has seen an especially rapid rise during the last 12 months. For many 80 DAYS...
Many hotels fail to tailor their websites according to season, instead choosing to keep the same design and offers for the whole year. But every season has...
