This article is based on conversations with senior OTA executives, distribution statistics, and predicting how artificial intelligence will be applied by OTA companies in order to enhance...
In marketing, there’s a lead generation and onboarding process that helps sales funnel gurus and the like turn cold leads into loyal customers. It works like a...
Off-season, high season, shoulder season - there's currently not a more effective, high converting ad program that will deliver direct bookings than Google Hotel Ads. Most B&B’s...
Social media has become a vital component of a comprehensive hotel marketing strategy but it’s often challenging to allocate resource to maintain, grow and engage your social...
Having a prominent online presence should be a priority for any aspiring hotel business. In this article, Marc Swann, Search Director at digital marketing agency Glass Digital,...
Many hotel marketers and owners choose not to engage in search engine optimisation for one simple reason - they fear they can’t compete anymore against the vast...
As travelers scroll through endless hotel and lodging options online, there are a handful of critical questions running through their head: Is this the right property for...
Property managers have a year-round responsibility to maximise revenue and while it’s happy days during high season, this time of year can be slim pickings for many...
Bangalore, 14/November/2019: Hotelogix, a leading cloud-based Hotel Property Management System provider has announced the launch of A.C.E. – Automated Coaching Engine, that aims to bring more power...
