Thursday, January 23, 2020

Hotel Marketing

FILTER NEWS:

Bleisure, A New Target Market For Hotels: The 5-Step Plan For Success

Bleisure has become a booming customer segment for hotels. “Bleisure” is a portmanteau of the words business and leisure, and refers to corporate travellers which also add...

Why Video Is Crucial For Your Hotel’s Success

You might have intended it or not, but chances are you watched a video online today. Videos are undoubtedly becoming important in businesses in this age and...

GuestRevu Wins Two Categories In Prestigious HotelTechAwards 2020

London, UK: Reviews from hoteliers and recommendations from hospitality technology providers and consultants have seen GuestRevu win two categories of the prestigious HotelTechAwards for the second year...

More Than Commission: The 6 Hidden Costs Of OTA Bookings

No lives have been lost in the battle for bookings (that we are aware of), but the battlefield is scattered with the crumbling remains of properties that...

Book on Google vs. Google Hotel Ads

Book on Google is a relatively new product which is garnering more and more attention from hotels. However, many hoteliers are still trying to understand how exactly...

Content Ideas All Brands Can Use In 2020

What content to post is, like most things with social media, a case of “well, it depends”. But there are some content ideas which work across the...

The Cookie Banner Solution With 95% Active Consent

In October 2019, an important privacy law changed as an update to Europe’s GDPR (General Data Protection Regulation). This change also effects every hotel website in Europe....

How to Take Your Hotel Brand to the Next Level

Seldom businesses can thrive nowadays without carefully-planned marketing strategies: not to say in the hospitality industry where there is at least one new property opening somewhere in...

Building a Successful Revenue Strategy For 2020

Building a strategy for 2020 is a means to being successful, to achieve your objectives. The starting point is knowing your objective, which is usually achieving your...

What Can Hoteliers Expect 2020 To Hold?

Depending on who you ask, the future is somewhere between impossible and very difficult to predict, but you don’t have to have a crystal ball to look...

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