The recent coronavirus outbreak has not been kind to the hotel and tourism industries. Shelter in place orders, social distancing, and travel restrictions have essentially kept guests...
While times remain uncertain, these extraordinary few months have caused many of us to realise the true joy of travelling, which we may have taken for granted....
At this unprecedented time for the industry, keeping positive and being proactive can be a real challenge - especially when it comes to marketing. One of the...
Words are powerful tools. They attract or turn off. They bore or intrigue, and they trigger a wide range of emotions.
Words can help you sell your hotel...
You might have intended it or not, but chances are you watched a video online today. Videos are undoubtedly becoming important in businesses in this age and...
As travelers scroll through endless hotel and lodging options online, there are a handful of critical questions running through their head: Is this the right property for...
Are hotels still missing the real picture when it comes to content marketing?
For most hotels, content marketing is being treated more like an add on, at best....
Majestic mountain ranges, sprawling canyons and barren deserts define the landscapes of the American Southwest. On a recent US road trip, I observed how three luxury properties: Amangiri and Lazalu in...
Often, a stunning property, full of passionate staff, and a clear story to tell, fails to speak to potential guests in a way that reflects the personality...
