Content Marketing

Content marketing tips, ideas and inspiration for hotels.

10 Killer Ideas Hotel Blog

10 Killer Ideas For Your Hotel Blog

Stumped for things to write about in your blog posts? We’ve put together some blog ideas that should get your creative juices flowing. Hoteliers are...

Using Personalized Campaigns to Increase Engagement in Travel and Hospitality

If you could increase engagement with your customers with one simple tool, would you? If you’re in the travel and hospitality industry, that answer...
Content Marketing Hotels

Why Content Marketing is the Key to Successful Hotel Campaigns

If you are a bona fide netizen, perhaps you have come across with this phrase- ‘content is king’ which shows the dominance of content...
Hotel Content Writing

The Key to Great Hotel Content Writing? Be Specific

A regular column by the content writing experts World Words.
Hotel User Generated Content

How Can Hotels Adopt UGC To Increase Site Bookings?

The rise of user-generated content (UGC) is arguably one of the most disruptive forces in hospitality since hotels moved their marketing collateral and booking...
Hotel Marketing to Millennials

Living on the Internet: How to Market Your Hotel to Millennials

Millennials live online. In The Social Network (2010), Sean Parker says, “We lived on farms, then we lived in cities, and now we're going to live on the internet.” Well,...
Hotel Website Translation

4 Reasons Hotels Should Offer Their Webpages in Various Languages

Nowadays, the majority of travellers use the Internet as their primary tool for discovering parts of the world they want to visit, attractions they...
Airbnb Hotels Rome

5 Things Hoteliers Can Learn From Airbnb Listings

Airbnb encourages their hosts to be really descriptive in their listings. Details help set expectations, so it’s good to be as clear as you...
Hotel Booking Page Rock

How To Make Your Hotel’s Direct Booking Page Rock

Enter your favourite shop and look around. Why do you think it has become your favourite? Very probably, because besides offering good stuff, it’s...
Hotel Copywriting Cliches To Avoid

10 Content Writing Clichés To Avoid

A regular column by the content writing experts World Words.