Monday, August 10, 2020

Content Marketing


7 More Tired Travel Content Clichés to Avoid

Travel writing clichés are not a new topic for us. In fact, we’ve written about them several times before. But so endemic are clichés in hotel and...

How to Keep Your Hotel Content Fresh & Original

Trying to put a figure on the number of hotels operating on our planet is something of a fool’s errand; conservative estimates suggest it falls anywhere between...

The 10 Best Types of Hotel Blogs

As any successful hotel marketer knows, creating an engaging blog is critical to success. Yet writing blog posts is not as easy as simply typing willy-nilly then...

How Hotels Can Enliven their Travel Content

There has never been so much travel content at our fingertips. Every day, hotel, travel and news websites publish reams of articles and blogs on everything from...

Living on the Internet: How to Market Your Hotel to Millennials

Millennials live online. In The Social Network (2010), Sean Parker says, “We lived on farms, then we lived in cities, and now we're going to live on the internet.” Well, some of us...

Still Life in the Old Blog: Why Hotels Should Keep on Blogging

Blogs are almost as old as the internet itself and telling you that your hotel needs one is hardly ground-breaking revelation. Yet it is something many hotel...

10 More Content Writing Clichés to Avoid

Clichés are rife in the hotel and travel sector. Browse just a few websites, blogs and brochures, and it won’t be long until you encounter ‘a hidden...

The Key to Great Hotel Content Writing? Be Specific

A regular column by the content writing experts World Words.

5 Reasons People Aren’t Subscribing to Your Hotel Newsletter & How to Fix It

There’s a variety of channels you can use to market your hotel. Social media, SEO, pay-per-click, and remarketing: they’re all useful tools. Email, used right, can whiz past...

10 Content Writing Clichés To Avoid

A regular column by the content writing experts World Words.

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