Wednesday, June 19, 2019

Hotel Marketing

FILTER NEWS:

The Real Cost Of ‘Free’ Cancellations For Hotels

Last-minute cancellations are logistical and financial headaches for hotels, but ones that have always been a necessary evil within the industry. After all, plans can change with...

Interview: Optimising Price, Protecting Loyalty

How do you optimise revenue while pricing sensitively when you are the only hotel on an island, have no competition and a loyal customer base? Add to the...

Give, Don’t Take – A Social Media Ethos For Hotels

Any client of Founders Media will know we aren’t massive on ‘selling’. While it may sound rich as social media is, for many, a sales tool, it’s...

Top 30 Mobile Marketing Stats For Hotels In 2019

In the digital age, mobile has a profound impact on the way customers behave. As we highlighted in a recent article, mobile has completely changed the way...

How To Drive Revenue Through Hotel Package Deals?

Travelers are willing to spend up to 30% more than the average daily room rates (ADRs) when they feel that they are getting a better deal by...

How Hotel Design & Concept Development Can Benefit From Revenue Management Insights

Over the last few years we have gotten more and more involved in the businesses of our hotel clients. We have seen a clear difference in revenue...

Interview: The Role Of Storytelling In The Bid For Direct & Repeat Bookings

Direct and repeat bookings are akin to the holy grail in the hospitality industry. By highlighting your unique selling points to potential guests you can encourage them...

8 Tips To Reduce Last Minute Hotel Cancellations & No Shows

Things come up. Circumstances change. Plans get disrupted. But is that the only reason why your guests might not show up at the last moment? More often than...

Triptease Launches Hotel Heroes Initiative

Triptease is today announcing the launch of the Hotel Heroes, bringing expert voices from across the hotel industry together to educate and empower hoteliers of all levels. Members...

Hotel Co-working On The Rise As 55% Of People Struggle To Concentrate At Work

Over 55% of workers who also work remotely (either occasionally or full time) struggle to concentrate in the office for at least half an hour each day,...

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