Thursday, June 30, 2022

Reputation Management


How the Net Promoter Score Can Affect your TripAdvisor Rating

A recent Guestfolio study highlighted an exceptional relationship between a hotels' Net Promoter Score (NPS) and their TripAdvisor rating. Using multiple methods, the study outlines how these findings came...

The Secret to Great Hotel Reviews

Reputation is everything in business, and never has your most valuable asset been more fragile than in the age of the Internet. Will Rogers was before his...

Online Reputation Management: Why and How to Revitalise Your Online Presence

Today, we’re going to give you a getting-started guide to online reputation management. We’ll take you through what it is, why it’s important, and how it can help...

Useful tactics to gather hotel guest feedback

Who would you rather have stay in your hotel? A guest who complains constantly or a guest who stays silent, choosing to vent their thoughts on social...

How secret are ‘secret hotels’?

Bottom line, your guests are smart. When they see a 'secret hotel' offer on an OTA website (for example Last Minute's Top Secret Hotels) many aren't content with...

Use Google’s Reviews Dashboard to manage your hotels online reputation

A recent TripAdvisor TripBarometer report re-highlights the importance of online reviews in the purchasing behaviours of online travellers; 93% of travellers worldwide say online reviews have an...

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