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Jordi Serra

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Jordi Serra is the CEO and co-founder of 123Compare.me, a travel tech company specialized in solutions to optimize hotel marketing and revenue performance. With over 20 years of experience in digital strategy, he leads initiatives such as the World Parity Monitor, the first global observatory of price parity in the hospitality sector.
https://123compareme.net/en/
Hotel Distribution Channels

How to Protect Your Rate Integrity: Making Your Direct Channel the Preferred Choice

Jordi Serra -
In today’s hyper-competitive hotel distribution landscape, ensuring rate integrity across all channels is critical. In the April edition of the World Parity Report by 123Compare.me industry room...

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Sunday, October 12, 2025

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