Michael McCartan

5 POSTS
Michael McCartan is VP of EMEA at IDeaS Revenue Solutions, a SAS company, the world’s leading provider of revenue management software and services.
https://www.ideas.com/
Revenue Management

Budgeting for Uncertainty: Why Investment in Revenue Management Technology Matters More Than Ever

Michael McCartan -
A hotel budget may set the commercial direction for the year, but it cannot predict every change in demand, cost or traveller behaviour. This is...
Hotel Technology

The New Reality for Hotels: Automate or Fall Behind

Michael McCartan -
Across the UK, hoteliers are facing sustained increases in labour, energy and distribution costs, placing renewed pressure on already tight margins. In a softer...
Artificial Intelligence

Hotels Are Racing to Adopt AI, but They’re Running in Blind

Michael McCartan -
Artificial intelligence is rapidly becoming the hospitality industry’s latest obsession. New tools appear almost weekly, and hotel leaders are eager to demonstrate they are...
Revenue Management

The Cost of Convenience: Why Pricing-Centric Revenue Management Is Failing Your Hotel

Michael McCartan -
Over the past decade, the pricing-centric revenue management model has gained prominence within the industry. It’s a concept that promotes maintaining availability across all...
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