Chris Bowling is a digital marketing expert with a passion for empowering hoteliers to achieve independence from OTAs (Online Travel Agents). With a strong background at BWH Hotels (Best Western Hotels & Resorts, SureStay Hotel Group, and WorldHotels), Chris leverages innovative marketing and e-commerce strategies to help hotels grow their direct channels and increase market share. A visionary campaign creator and adaptive problem solver, he focuses on brand growth, technology investment, and continuous strategy testing.