Search Engine Optimisation

The latest news and advice on best practice Search Engine Optimisation (SEO) for hotels.

Hotel Website Security

Keeping Your Hotel Website Secure Generates Revenue

We're yet to visit a hotel that didn't care about our safety. From the complimentary in-room safe, an offer to store any bulky valuables in the...
Is SEO Really Dead in the Hotel Industry?

Is SEO Really Dead in the Hotel Industry?

It was in October 2015 that Paul Hennessy, CEO of Priceline, as much as announced the death of SEO in the travel industry. “I...
Hotel Marketing to Millennials

Living on the Internet: How to Market Your Hotel to Millennials

Millennials live online. In The Social Network (2010), Sean Parker says, “We lived on farms, then we lived in cities, and now we're going to live on the internet.” Well,...