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Tuesday, April 21, 2026
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Reviews & Reputation Management
Why you should never block a bad review (and what to do instead)
April 20, 2026
Artificial Intelligence
What AI Can’t Replace in Hotel Guest Experience, and How to Start Measuring It
April 17, 2026
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The New Reality for Hotels: Automate or Fall Behind
April 13, 2026
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February 22, 2024
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Reviews & Reputation Management
Why you should never block a bad review (and what to do instead)
April 20, 2026
Artificial Intelligence
What AI Can’t Replace in Hotel Guest Experience, and How to Start Measuring It
April 17, 2026
Hotel Technology
The New Reality for Hotels: Automate or Fall Behind
April 13, 2026
View All News
Featured News
Hotel Industry Trends
Free Report: Hotel Marketing Trends in 2024
February 22, 2024
By Subject
Artificial Intelligence
Brand
Content Marketing
Conversion Rate Optimisation
Distribution Channels
Industry News
Industry Trends
Metasearch
Online Advertising
Revenue Management
Reviews & Reputation Management
Search Engine Optimisation
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Hotel Speak
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Hotel Speak provides actionable hotel marketing and revenue management strategies from hospitality industry experts.
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Hotel Marketing
9 Usability Lessons Hoteliers Can Learn From Hilton, Booking.com & Skyscanner
Hotel Speak
-
April 8, 2015
Recently, we looked at the importance of user testing hotel websites on Hotel Speak. To highlight how user testing can be useful in finding...
Hotel Marketing
The importance of user testing hotel websites
Hotel Speak
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March 18, 2015
Day to day, we crunch a lot of numbers in the hotel industry, especially online where the wealth of data available can sometimes seem...
Conversion Rate Optimisation
Getting bold with OTAs – Shire Hotels add price comparison to reduce booking abandonment
Hotel Speak
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January 14, 2015
In a saturated online hospitality market where every website guarantees to offer the cheapest rates, hotels often lose out on direct bookings to consumers...
Hotel Marketing
Robotels – could robots change the future of hospitality?
Hotel Speak
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November 7, 2014
It's an exciting time for hospitality and emerging technologies. Android/iOS wearable gadgets look set to allow you to check in with a wave of...
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