Friday, June 14, 2024
Advertisement

The Value of Social Media Infographic (Shire Hotels)

It would be a brave hotelier that hasn’t embraced social media in this day and age. Shire Hotels haven’t just embraced social at a marketing level, they’ve ensured it’s engrained within their entire business. A wise strategy; hotels must understand that the actions of any guest facing staff can impact on their social presence and negativity can quickly escalate amongst highly engaged online communities.

Sam Wilson, E-Marketing Manager of Shire Hotels shared this fantastic infographic with Hotel Speak; charting the growth of social media and the history of accommodation booking throughout the years. Primarily created as an internal exercise to highlight the effect of digital marketing within the hotel industry to their hotel teams, it offers valuable insight for all hoteliers on why social media is a channel you cannot possibly ignore if you want to maximise online revenue.

Shire Hotels Infographic

About Shire Hotels

Shire Hotels operate a collection of first-class 4 star hotels in key locations across the UK. Renowned for their attention to detail, each hotel has an individual character and style, but all six are united in their relaxed professional approach to service and hospitality. In addition to stylish guest rooms and suites, the hotels offer contemporary meeting facilities, an extensive spa with treatments and fantastic dining options.

Sam Wilson is E-Marketing Manager for Shire Hotels. You can follow him on Twitter @ecomsam and Shire Hotels themselves @ShireHotelsUK

Hotel Speak
Hotel Speakhttps://www.hotelspeak.com/
Hotel Speak provides actionable hotel marketing and revenue management strategies from hospitality industry experts.

Related Posts

Upcoming Events

Popular Now

Advertisement

More like this
FURTHER READING

Asia Pacific Tourism Recovery: a Mixed Picture, But Visa Easing and More Air Capacity Would Help

New consumer preferences and habits have emerged in the...

Occupancy vs ADR, the never Ending Discussion in Revenue Management

Since the early days revenue management has been applied...

Strategies To Build Brand Loyalty With Travelers

Unlike traditional shoppers, travelers aren't just seeking a product...