Saturday, January 18, 2020

Hotel Marketing

FILTER NEWS:

The Key to Great Hotel Content Writing? Be Specific

A regular column by the content writing experts World Words.

5 Innovative Ways to Use Text Messaging with your Hotel Guests

Mobile messaging is experiencing a renaissance, but how and with whom we text is changing. No longer for just between friends, text messaging is increasingly becoming how we...

How to Create Higher-Converting Special Offers with A/B Testing

A/B testing (sometimes knowns as split testing) is comparing two versions of web page to see which performs better. To find the better version, you split traffic...

Airbnb vs. The Hotel: A Mountain out of a Molehill?

Since its founding in San Francisco in 2008, Airbnb has grown at a staggering pace. Now a global enterprise, it offers 800,000 listings in more than 34,000...

18 Ways to Boost Hotel Bookings and Get More Revenue

“How can I get more bookings and more revenue?” This is the question that every hotelier must answer to keep his business alive. The question is simple, but...

5 Reasons People Aren’t Subscribing to Your Hotel Newsletter & How to Fix It

There’s a variety of channels you can use to market your hotel. Social media, SEO, pay-per-click, and remarketing: they’re all useful tools. Email, used right, can whiz past...

How to make the most of Christmas 2015

The cards and gift wrap are already in the shops. Ready or not, Christmas is coming and like our traditional retail counterparts, digital shop windows should start...

Airbnb Is On The Rise: Hotels Should Be Prepared

As the world grows smaller and communications of all kinds soar in frequency and volume, peer-to-peer platforms like Airbnb are rising. Suddenly, every home with an empty...

Twitter, Hotel Concierge, and The Connected Traveler

Not that long ago, a vacation used to mean unwinding and unplugging; turning off work emails and living in the present. Even as recently as 2013, the...

How Your Hotel Can Take Advantage Of Gmail Ads

If you're a Gmail user it's highly likely that at some point you've noticed Google's recent advertising platform, Gmail ads, or Gmail Sponsored Promotions to give it...

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