Monday, November 30, 2020

Hotel Marketing

FILTER NEWS:

What Drives Guests to be Promoters of your Brand?

In previous research conducted, we’ve seen that the Net Promoter Score has a positive correlation to a hotel’s TripAdvisor rating. Of course that makes sense, a positive review would hopefully tie...

Automated Email Ideas for the Holidays

The holiday season is upon us and we’re all ramping up to prepare for upcoming busy long weekends and time off over Christmas and New Year. Hoteliers...

The UK’s Nettleton Collection is the latest hotel group to partner with Guestfolio

Guestfolio, the award winning hotel marketing platform is honoured to announce that The Nettleton Collection, a group of leading, unique hotels in the south west of England,...

“Let’s Ignore Mobile – What’s The Worst That Can Happen?”

So, the title is a little misleading, really. It’s not a real quote, but it seems to me to describe the state of mind of most of...

5 Reasons Your Hotel Should Have Self Check-In

With the launch of their hotel self-service and check-in kiosk, Clock Software share their thoughts on how hoteliers can improve both their own operations and the customer...

Is SEO Really Dead in the Hotel Industry?

It was in October 2015 that Paul Hennessy, CEO of Priceline, as much as announced the death of SEO in the travel industry. “I believe it is...

How Small Hotels Can Boost Direct Bookings: Interview with Taylor Short

Recently Taylor Short, Hotel Booking Analyst for the online technology comparison company Software Advice, released a new report which studied how to encourage guests to book direct...

Introducing the Shared Workspace Hotel

Its no longer just about heads in beds. Every hotel needs a reason to exist today - a differentiator that attracts guests - which is why we’re...

7 Top Twitter Tips for Hoteliers

By now it’s no secret that social media is an invaluable sidekick when it comes to building a brand and engaging with customers. And there are almost...

How the Net Promoter Score Can Affect your TripAdvisor Rating

A recent Guestfolio study highlighted an exceptional relationship between a hotels' Net Promoter Score (NPS) and their TripAdvisor rating. Using multiple methods, the study outlines how these findings came...

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